Warner Music Group artist Kevin Gates will be providing NFTs for fans courtesy of POAP! Warner Music Group has announced a partnership with Proof of Attendance Protocol NFT providers. Therefore, the groups will be distributing POAPs for Gates’ concert at Red Rocks Amphitheater in Colorado.
Warner Music Group rewards Kevin Gates fans with POAPs
The Kevin Gates POAPs, courtesy of Warner Music Group, will go to attendees at the rapper’s big show at the legendary Red Rocks Music Venue. The show is part of Gate’s Khaza Tour and will take place on April 16th.
The “I Don’t Get Tired” rapper commented that he was “nervous, excited but ready” for his first-ever Red Rocks performance. He added, “I can’t wait for everyone to grab their POAPs so we can commemorate and remember this experience forever.”
The partnership is another example of POAP expanding its reach at large face-to-face events. Attendance Log recently created NFTs for musician Oliver Tree’s album launch. In addition, it has produced POAPs for Adidas, Budweiser, Lollapalooza, and the US Open, among others.
For the same reason, Warner Music Group has been making great strides toward Web3 for months. For example, back in January, the music giant announced a high-profile partnership with The Sandbox Metaverse.
Certainly POAP will likely be a bigger factor as live music gets back on its feet in the coming months. POAPs are becoming increasingly popular for artists and labels to reward fans and open the door to fan rewards in the future. Certainly Warner Music Group will continue to use POAPs in the future with their huge roster of global artists.