The legendary European football event English Premier League (EPL) officially uses NFTs! Accordingly, the company has filed two crypto trademarks with the US Patents and Trademark Office. The filings revealed big plans for the NFT sports niche, which is already expanding at the speed of light.
English Premier League NFTs: what can we expect?
One of the most prestigious sporting events in modern history, the English Premier League joins the NFT market. According to a licensed trademark attorney, Michael Kondoudis, the group filed trademark applications on June 6.
To clarify, EPL submitted two applications. The first featured his iconic lion logo. Meanwhile, the second was for a trophy with a crown and two golden lions on each side.
In addition, the filings mention NFT-related licenses. As a result, we could soon enjoy NFTs, barter services and even digital merch from the English Premier League itself.
“The Premier League is regularly followed by over a billion people, so the value placed on the brand is significant,” said Kondoudis. “These filings represent a logical step in protecting the brand in today’s economy, including virtual and crypto assets, and tomorrow’s virtual economy in the Metaverse.”
Are sports NFTs on the rise?
At the moment we don’t know when the English Premier League NFTs will be released. In the meantime, sports enthusiasts can find out more about other exciting projects.
For example, ARIA Exchange is an NFT marketplace that offers collectibles from top sports legends. The platform has already partnered with big names in the industry including Alex Bregman, Bill Russell, Mickey Mantle and more.
Looking at European football, the Bundesliga has already joined the NFT trend. The team signed a two-year collaboration with Sorare, the legendary sports-themed NFT marketplace.
All in all, the English Premier League will likely take the sports NFT niche by storm once their collectibles arrive. From virtual merchandise to exclusive digital artwork, fans have a new way to connect with their favorite soccer players.